Knauf Elements

Contentful Website Relaunch

Knauf Element’s website relaunch was a complete success! Using Contentful as CMS and headless engineering technology, standpunkt was able to create a user-friendly and powerful website that provides Knauf Elements and their users with an excellent user experience.

Contentful is a cloud-based content management system (CMS) that allows businesses to manage and publish digital content such as text, images, videos, and other media. With Contentful, customers can manage content in a structured and organized way that allows them to access and edit it quickly and easily.


Contentful is particularly suitable for companies that want to publish their digital content to multiple platforms, as it is a headless CMS that allows content to be sent to any front-end system via API. This allows content moderators to manage and publish their content regardless of platform or device.

"standpunkt digital helped us during the peak of our business transformation to Knauf Elements as digital partner that we came to know and appreciate. In addition to digital marketing consulting and the technical implementation of our website, standpunkt also understood our sales processes and was able to transfer them into the digital world with our configurators. We look forward to tackling new challenges together."

Contentful Headless CMS

Contentful offers extensive collaboration and content marketing features, enabling Knauf Elements to effectively manage and publish its digital content.

Another feature is the configurator for nail trusses, joinery and panel construction. Users can get a feel for costs via the self-explanatory configuration tool and submit a request for personal consultation.

We are very happy with the result and excited to present our clients with a modern and powerful website.


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