Digitization and technology for your business


standpunkt advises on process development, software architecture and digital business and marketing strategies.

We develop web-based software solutions at the highest technology level that integrate securely into your existing infrastructure and ecosystem.



standpunkt develops software, based on the MACH architecture that can flexibly optimize your business processes.

We rely on a modular approach to integrate hybrid web applications into your IT infrastructure.




Through our software and architecture consulting, we empower companies to make innovative and strategic technology decisions. Our consulting services involve change management, maturity analysis and innovation management.



Brand Activation

Aligning marketing with technology poses a challenge for many companies.

In order to tackle said challenges, we bundle competencies and capabilities to effectively support and complete your marketing projects with bespoke technology solutions.


Customer Experience Management


Data management

The CXM-DAM platform from standpunkt provides companies with the ability to centrally manage and analyze their data.

Customer interaction

Companies can build personalized customer interactions and provide tailored content.

Sales processes

Sales representatives can work more efficiently and provide better customer service, from appointment preparation to advisory functions.


Companies can track their customers' behavior, analyze interactions, and gain valuable insights.


We focus on industries such as insurance, finance, energy or consumer goods, while making sure that our software and consulting are always tailored to the needs of each individual client. Our specialization allows us to better understand the needs and challenges in each industry and enables us to develop the most effective solutions for your business.